Guide

Trademark Costs: Fees and Extra Costs

Compare trademark filing fees and the extra costs that can shape your budget.

Trademark Costs: Fees and Extra Costs

Trademarking a name: what the fee covers

How much does it cost to trademark a name? In the United States, state filing fees often start near $70 per class. Federal filing fees often range from $250 to $350 per class. Treat these figures as estimates, and check current fees before filing.

A trademark can help protect a name, logo, or slogan used to sell goods or services. It does not grant control over every use of a word. Rights depend on the mark, what it identifies, and where you use it.

There is no single price for every filing. The mark, filing route, and number of classes all affect the bill. Searches, legal help, and upkeep may add more. Start by deciding what you want to protect.

Questions such as “how much does it cost to trademark something?” have no single answer. A name, image, or phrase may need its own application. An idea alone is not a trademark. The mark must help buyers link goods or services to a source.

What drives the total cost?

First, pick the mark you want to protect. A business name and its logo are different marks. You may need separate applications for them. So the cost to trademark a business name may differ from the cost to trademark a logo.

Next, choose the goods or services linked to the mark. Applications group them into classes. Filing fees usually apply to each class. A shop that sells clothes and offers retail services may need to assess more than one class.

Keep your list close to what you sell or plan to sell. Extra classes raise the filing cost. A broad list may also prompt questions from the trademark office. A focused filing can keep fees down and make your claim clearer.

  • Mark type: A name, logo, slogan, or phrase may need its own application.
  • Classes: Each added class can raise the filing fee.
  • Filing route: State and federal filings have different costs and reach.
  • Office questions: Replies or changes may add legal fees.

How much does it cost to trademark a phrase or slogan? The filing fee often follows the same per-class structure. A hashtag may qualify if it marks the source of goods or services. It may not qualify if it serves only as a social tag.

An artist or band name may work as a trademark when it identifies music or related goods. A product name may qualify, too. A design or image can be filed as a logo mark. A broad business idea alone cannot be claimed as a trademark.

Blank paper and a brass clip arranged simply to evoke the choices behind trademark costs
The choices that shape filing costs

State and federal filing fees

State trademark filing fees often start near $70 per class. Each state sets its own rules and fees. A state filing may suit a business that trades within that state. It does not offer the same reach as federal registration.

Federal filing fees often range from $250 to $350 per class. One class may cost within that range. Two classes may bring the filing fee to about $500 to $700. The U.S. Patent and Trademark Office sets federal fees. Check its trademark fee information for current charges.

How much does it cost to trademark a company name, my business name, or your business name? The wording does not change the fee. The mark, class count, filing route, and current fee list do. The cost to trademark your name also depends on how you use it in business.

Names and logos are usually filed as separate marks. If you want both, you may pay a fee for each application. A word mark can protect the wording. A logo filing covers a specific design. Choose the form that best fits your needs if you must start with one.

There is no shared fee for trademarking a name around the world. Each country or region sets its own rules and charges. A UK filing is separate from a U.S. filing. Get local advice before relying on an overseas filing or cost estimate.

A closed blank folder beside two paper stacks, suggesting different trademark filing routes
Two routes for trademark filing

A search can reveal similar marks before you file. You can start with public trademark databases. Paid search services or a trademark attorney may offer a deeper review. Finding a conflict early may save money on a weak application.

Hiring a trademark attorney adds to the total. Hourly rates often range from $100 to $500. Some lawyers offer a set fee for a basic filing. Ask what the price covers, such as a search, extra classes, and replies to office questions.

An office question or refusal can lead to more legal work. A short reply may cost less than a dispute. Ask whether the quoted fee covers replies, or whether each one costs extra. A clear fee scope makes your budget easier to track.

Trademark upkeep also costs money. Maintenance fees may range from $100 to $500, and filings are due at set points. These dates often fall every five to ten years, depending on the filing and required proof of use. Check the current rules and dates for your registration.

How much does it cost to renew a trademark? The answer depends on the filing, required forms, and any legal help you need. Set reminders well before each due date. A missed filing can put your rights at risk.

  • Search fees vary by provider and depth of review.
  • Attorney fees may cover a search, filing, or later replies.
  • Maintenance costs can include fees and proof of use.
  • Extra classes or disputes may raise the total.
Blank paper and brass details arranged to suggest careful trademark searches and upkeep
Planning for search and upkeep costs

Why registration can be worth the cost

Registration can give a brand owner stronger rights in the listed goods or services. It can also help you challenge confusing use by others. The value depends on your market and plans, not just the filing fee.

Before filing, check whether another business uses a similar mark. A filing does not make a conflict disappear. A search can help you spot risks before you spend more on packaging, ads, or signs.

Think about where you trade and what you sell. A state filing may fit a small, local business. Federal registration may suit a business that sells across state lines or plans to grow. Neither choice replaces a careful review of the mark.

Keep records that show how you use the mark. Save dated examples of labels, packaging, sales pages, or ads. These records may help with later filings or questions about use. Good records also make upkeep easier.

Estimate your trademark budget

To estimate the cost, name each mark you want to protect. Then list the goods or services for each one. Work out the likely classes and check the current fee for your chosen filing route.

Add the cost of any search and legal help. Ask the attorney to state what is included and what may cost extra. Set aside money for upkeep, too. The filing fee is only one part of the long-term cost.

In short, how much does it cost to get a trademark? A basic filing may start at the state or federal fee level. Multiple marks, extra classes, legal work, and upkeep can raise the total. A focused application and an early search can help you plan before you file.

Frequently asked questions

How much does it cost to trademark a business name?
State fees often start near $70 per class. Federal fees often range from $250 to $350 per class. Searches, legal help, and extra classes may raise the total.
How much does it cost to trademark a logo?
A logo filing often uses the same fee structure as a name filing. You may need a separate application for the logo, plus fees for each class.
How much does it cost to get a trademark attorney?
Hourly rates often range from $100 to $500. Some attorneys offer a set fee for basic work, so ask what the price includes.
What extra costs should I budget for?
You may pay for a trademark search, legal help, extra classes, or replies to office questions. Maintenance filings can also bring fees over time.
How much does it cost to renew a trademark?
The cost depends on the filing, the required forms, and any legal help. Check current fees and file by each due date to keep the registration in force.
trademark filing feesbusiness name protectiontrademark search servicestrademark attorney feesfederal trademark filing

Related reading

Cookies

We keep a small number of cookies to run this site and to see which briefings get read. You decide which. Details in our Cookie Policy.